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New Website Helps New Mexicans Battle the ‘Catalog Clog’

October 18, 2007

Albuquerque, NM – Shopping by catalog enhances the choices available to consumers, especially those living in New Mexico's rural communities. Now a new, no-cost website will let shoppers choose which catalogs they want, or don't want, clogging up their mailboxes. David Mizejewski is perhaps best known as the host of television shows airing on "Animal Planet." He's also a spokesperson for the National Wildlife Federation, one of the groups supporting Catalog Choice. He says cutting back on unwanted catalogs will help prevent forest wildlife from losing their homes.

"The manufacture of the paper alone creates as much carbon emissions as two million cars. So, if we can help reduce the production of unwanted catalogs that are just going end up in the landfill, we can actually help decrease Americans' global warming pollution."

According to Mizejewski, 19 billion catalogs are mailed each year in the United States, destroying 53 million trees. However, Mizejewski is optimistic because several catalog companies are involved with Catalog Choice because getting rid of waste is beneficial for their bottom line.

"A number of catalog companies have joined this initiative, because it's going to help them streamline their mailing lists."

Consumers can visit the site www.CatalogChoice.org and manage which catalogs they receive.

Eric Mack/John Robinson, Public News Service - NM