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“Green” Is The New “Business As Usual” In California

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 By Lori Abbott/Steve Powers, Public News Service - CA, Contact
May 21, 2008

San Francisco, CA - Gov. Arnold Schwarzenegger says California is number one when it comes to making "green" the new "business as usual." He made the remark at the unveiling Tuesday, using the catchy name of a first-of-its-kind report from the Environmental Defense Fund. It highlights business solutions, replicable and ready for implementation, that should help save the environment.

"Innovations Review 2008: Making 'Green' the New Business as Usual" is a review of hundreds of business products, practices and technologies across the nation. More than one-third of the companies showcased are based in the Golden State, and it's no surprise, the Governor told the crowd, that California companies are leading the way.

"They show the rest of the world that you can run a clean business and think about the environment, all the time. I think a lot of companies in California want to be part of the solution, rather than part of the problem."

Innovations highlighted in the report include a company whose headquarters is fully powered by renewable energy, a business that provides shuttle buses to transport employees to and from work, and communication systems that allow employees to work from home and reduce their commutes.

Elizabeth Sturcken with the Environmental Defense Fund says the organization's market-based approach to solving environmental problems should inspire businesses to do whatever they can to protect the environment.

"They're small steps and they're things that every single company should be looking to do, because they're good for the bottom line and good for the environment."

The full report can be viewed online at www.EDF.org.

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