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SD public defense duties shift from counties to state; SCOTUS appears skeptical of restricting government communications with social media companies; Trump lawyers say he can't make bond; new scholarships aim to connect class of 2024 to high-demand jobs.

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The SCOTUS weighs government influence on social media, and who groups like the NRA can do business with. Biden signs an executive order to advance women's health research and the White House tells Israel it's responsible for the Gaza humanitarian crisis.

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Midwest regenerative farmers are rethinking chicken production, Medicare Advantage is squeezing the finances of rural hospitals and California's extreme swing from floods to drought has some thinking it's time to turn rural farm parcels into floodplains.

Museums Betting on “Free Samples” to Lure Arts and Culture Visitors

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Wednesday, February 25, 2009   

Phoenix, AZ – There's something new to check out at the local library branch in the Phoenix metropolitan area - a family pass to a museum or other cultural destination. It's a collective effort to develop new audiences for the arts and culture.

Mark Patel of the Phoenix Art Museum says the "Culture Pass" program starts in April.

"You could, for example, check out a book on Monet, and at the same time check out an admission pass that was valid for up to a week to take you and your family to go see Monet at the art museum."

The program includes libraries in Phoenix, Glendale, Scottsdale, Mesa, Tempe and Chandler. Each library will have five passes apiece for virtually every major cultural attraction in greater Phoenix, such as the Heard Museum, the Phoenix Zoo, Mesa Art Center and the Children's Museum.

In addition to free admission, Patel says, each attraction will offer Culture Pass users a special bonus. At the Art Museum, it'll be a substantial discount on a membership.

"Some institutions will offer discounts to their museum store. Others will offer some discounts to their restaurant for lunch."

Patel says Culture Pass is modeled on a Minneapolis program that was used by hundreds of thousands of people in its very first year.

He expects the program to raise the profile of Phoenix-area cultural resources.

"We're just trying to sort of break down that perception that there's no culture here in town. It's trying to break down that perception that some of these institutions are expensive to visit."

Patel says the program is especially timely in the current bad economy because it removes the barrier of cost for potential visitors.



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