CHARLOTTE, N.C. -- As the coronavirus continues to affect North Carolina's Latino communities, outreach workers are providing public health information, in Spanish and culturally relevant to this growing population.

Hector Salgado, community impact director for the American Heart Association in Charlotte, was spearheading an effort to raise awareness about heart health and blood-pressure monitoring among Latinos when the pandemic hit. With help from the Mecklenburg County Public Health Department and Blue Cross/Blue Shield, he said, the program pivoted to COVID-19 prevention. As the crisis worsened, Salgado said, he began to notice what he described as rampant misinformation in the Latino community.

"And those resources are not reflected," he said. "I went to the farmer's market and I saw signs, I saw social distancing. And then, I go to the flea market, where there's a lot more Latinos, and I don't see any signs, I didn't see any social distancing."

This month, he said, ads in print, on radio and social media will emphasize the importance of wearing masks and include Mecklenburg County's COVID hotline number. Anyone with questions or concerns about the coronavirus can call 980-314-9400.

Salgado said the six-week heart-health pilot program has transitioned to virtual classes and now is training more than 100 community members on how to monitor blood pressure. He noted that around 47% of Hispanic men and 40% of women have hypertension. Research shows that puts a person at higher risk for severe COVID-19 illness.

"Particularly with a lot of the churches, they said, 'People would come out here and give us a lecture on blood pressure, but nobody gave us the machines to actually do it.' So, we created this curriculum with this mentality that the community has most of the resources that they need," he said. "We're going to give them the things that are missing."

In the past decade, Salgado said, North Carolina's Latino population has nearly tripled -- and yet, these neighborhoods often are neglected in terms of public-health outreach.

"You know, as a Latino, I think that we need to start demanding more," he said. "We need to start asking why, if we're accounting for 50% of the cases, where is the accountability? Where are the resources going to make sure these numbers are coming down?"

He said he hopes the "Promotores de Salud" initiative results in more testing, increased mask-wearing and greater social distancing among Latino residents.

During National Health Center Week, health-care advocates are highlighting the work Community Health Centers are doing to improve access to care throughout the state.

More than 600,000 Missourians turn to Community Health Services for primary care and preventive services - as well as dental, mental-health and substance-abuse services.

Steve Douglas - director of marketing and public relations with ACCESS Family Medical and Dental Clinics in Neosho - said their focus is underserved populations, including people without health insurance or gaps in coverage.

"We're able to get them a lot of care they can't get any other place," said Douglas. "And if we can take care of a debilitating health issue, or a toothache, whatever it may be, they can get back into the workforce and provide for their family and keep them off of other government assistance programs."

Nearly 75% of Missourians served by CHCs have incomes at or below 100% of the federal poverty level. About one-in-four lack health insurance, and nearly half have Medicaid.

Douglas said state and federal funding are critical to their work, especially in rural communities where medical care is more scarce. He pointed to programs such as the National Health Service Corps, which helps connect medical professionals to jobs in underserved areas.

"We need incentives to get the very best providers that we can possibly have," said Douglas. "The people that are in our region deserve the same quality of health care they might see in Los Angeles. So support grants that help us to recruit and train great talent are just vital."

During National Health Center Week, the Missouri Primary Care Association and Community Health Centers are celebrating a $150 million investment in the 2023 state budget that will help expand services.

Health advocates are hailing the new Inflation Reduction Act, saying it would be the biggest health-care reform since the Affordable Care Act.

The House of Representatives is expected to vote tomorrow on the bill, which already has passed the Senate. Anthony Wright, executive director of the Health Access California, said it includes many proposals activists have pursued for years.

"It would allow the government to negotiate down prices for the most expensive drugs," said Wright. "It would cap Medicare costs for medications, and it would require rebates if prices rose greater than the rate of inflation. That would help millions of Californians."

The bill also would extend subsidies from the American Rescue Plan that help people afford health care. Without the extension, Wright said he predicts the average Covered California enrollee would see an 82% increase in premiums - a jump of about $1,000 per year.

Bianca Blomquist - California policy director and Northern California outreach director for Small Business Majority - said more than half of people enrolled in ACA-subsidized health plans work for or own a small business, or are self-employed.

"The provisions in this package are crucial for the equitable recovery of small businesses in California," said Blomquist. "And we urge Congress to advance a vote on this legislation quickly."

The American Rescue Plan capped CoveredCA premiums at 8.5% of income. That is set to expire at the end of the year unless the Inflation Reduction Act becomes law.

Backers of a bill now in the U.S. Senate contended it will address rising health care costs and could provide Americans with some relief.

Part of the Inflation Reduction Act would allow Medicare to negotiate directly on prescription drug prices in 2023, and cap out-of-pocket drug costs for Medicare patients at $2,000 a year. It comes a month after Gov. Ned Lamont expanded the state's Covered Connecticut program to adults without children.

Jim Manley, board member of Consumers for Quality Care, noted rising out-of-pocket costs are a chief concern.

"The issue comes down to caps on copays, rising deductibles and prescription drug copays," Manley explained. "Caps on copays are largely absent from the current health care bill that the Senate is going to take up this week. And so, that's been driving out-of-pocket costs higher and higher for more and more Americans."

In the group's new survey, 45% of Americans said their out-of-pocket costs are far too high, and more than 70% feel health care costs are increasing "much more than other things they need." The Urban Institute said one in 10 people in Connecticut, and 13% of Americans overall, have past-due medical debt.

Manley feels while the issue is important, it will not be a dominant factor in the November midterm elections. However, he believes a change is needed. In the survey, 60% of people said they skipped or delayed medical treatment because it is so expensive.

"Health insurers have shifted costs onto patients through higher deductibles and out-of-pocket costs," Manley pointed out. "That's proven to be a real problem for the American consumer. It is leading them to either skip the care and/or go into medical debt. Medical debt is increasingly rampant throughout this country."

For now, the Affordable Care Act outlines out-of-pocket caps, but Manley believes they should be updated. His group also is backing a cap on the price of insulin, which according to a 2020 study is much higher in the U.S. than in most countries.