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Election is Over: Get Ready for 2016

PHOTO: As political pundits analyze the impact of the midterm election, political insiders are gearing up for the 2016 elections. Photo courtesy of Thinkprogress.org
PHOTO: As political pundits analyze the impact of the midterm election, political insiders are gearing up for the 2016 elections. Photo courtesy of Thinkprogress.org
November 5, 2014

DENVER - After enduring months of campaign ads, Coloradans are waking up today and learning how the candidates and issues they favored in this midterm faired. But today barely marks a break in the action for political insiders, as they now ramp up for the 2016 Presidential election, explains Jill Hanauer, president and CEO of Project New America, based in Denver.

"We're waking up today and wanting to take a nice sigh of relief that it's over, but it's not over," she says. "Politics just started for 2016, the minute the sun rose."

According to the Center for Responsive Politics, $61 million was spent by outside groups on behalf of Democratic Senator Mark Udall and Republican challenger Cory Gardner, making it the second most expensive race in the country, behind North Carolina.

Hanauer says with Colorado benefiting from an economic upturn, much of the motivation people had at the polls came from social and moral beliefs.

"The economy is doing well here and we had a quick economic recovery, we had job growth," says Hanauer. "So folks are happier, less insecure about the economic status of Colorado, so social issues were front and center."

Hanauer also points out, while traditional media was popular in this midterm, she believes campaigns may reduce their reliance on television ads, since many younger voters get their entertainment from Internet subscription services, such as Netflix.

Stephanie Carson, Public News Service - CO