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New Promises to Children: Campaign Kicks Off in Indiana

July 25, 2011

INDIANAPOLIS - Promises are being made to every child in Indiana, and around the country. The basic idea is that every child deserves to live in a nurturing environment that supports healthy brain development, and everyone has an obligation to help make that happen. The "National Movement for America's Children" campaign comes from Prevent Child Abuse America and other children's-advocacy groups.

Sandy Runkle DeLorme, program director for Prevent Child Abuse Indiana, says knowing what action to take is important.

"If you were to ask the average person whether they care about children - of course the answer is going to be 'yes.' Part of this movement, though, is how to help. Sometimes the average person in the community is at a loss for what they can do specifically."

Runkle DeLorme says investing in our children when they're growing and developing is not only good for the children, but the nation's finances too.

"We don't like to do things in terms of dollars and cents all the time, but honestly, sometimes you do have to explain why this is a cost-effective thing too, you know. Saving money by preventing maltreatment in children - it would save the United States billions."

Prevent Child Abuse America CEO Jim Hmurovich says most people agree that we have basic obligations for healthy child development.

"I think we say a lot of the things, but we're not acting on them. It's a grassroots movement to really show that every child has the right, and should have the opportunity, for healthy child development."

A listening tour has been started online at
www.movementforchildren.org, and will visit cities nationwide to gather ideas and examples that will be used to draft policies and templates for communities and government. A full list of organizations behind the campaign is also available at that site.

Leigh DeNoon, Public News Service - IN